LG Lev Gamaley

Lev Gamaley · VP of Revenue Operations, Xtrm · Loomis, California

Let's build something that can drive your revenue to the next level.

I build revenue systems. At Xtrm, a global payments platform, reducing headcount and improving throughput with custom automations, agentic builds and repeatable GTM motions.

Pop the hood Scroll to walk around the car. Four stops, then you drive it.

01 Hood

908 qualified partner accounts, zero credits spent

A partner-recruitment audience for Anthropic's Claude Partner Network, built in Clay from two public directories. Three free gates ran before any paid enrichment, every point in the score traces to the thesis, and each of the 173 disqualified rows carries its reason.

In
1,081 rows, deduped
Out
908 qualified
Logged
173 disqualified, a reason each
Funnel, scoring, what broke.

02 Door

Three segments that change the pitch, caps that hold on the server

One formula column routes 87 accounts into three live tables, each with its own first touch. An Apps Script endpoint enforces two touches, a seven-day cooldown and daily caps where a mis-set filter cannot reach them, and a human approves every send.

Segments
S1 29 · S2 32 · S3 23
Caps
2 touches, 7-day cooldown
Mode
DRY_RUN until ten drafts are read
The routing formula and the endpoint code.

03 Seat

The revenue systems running at Xtrm

Xtrm has no SDR team. The outbound system I built on Alta runs six ICP campaigns with reply handling and CRM write-back. Thirty-seven Storylane demos replaced live walkthroughs for sales, support and the help center. Before this seat: two years as PM of the payments API, senior SE before that.

Outbound
Alta, six ICP campaigns. Xtrm has no SDR team.
Demos
Storylane, 37 demos, Nov 2025 to Aug 2026
Before
PM for the payments API, senior SE

04 Dash

Every number checkable, every correction dated

Row counts for the tables behind 01 and 02, read through Clay's public API and shown with their pull date. Below them, a corrections log: what I published, what was wrong, what changed.

loading snapshot

Funnel, segments, the request, corrections.

One lap. Twelve control boards on the road, one per thing that shipped; drive through the ring to collect it. W A S D or arrows, space for the handbrake, M mutes. On a phone, the buttons on the right. Scroll up to get out of the car.